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DIVISIONS

LA PRIMA HOLDING DELLA COMUNICAZIONE E LE SUE DIVISIONI

Plans and creates efficient marketing and communication strategies that guide the customer towards their final growth objectives. It draws up a process to work alongside the business with branding, copywriting, and digital and production services to offer dedicated strategic solutions.

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Provides training, developing courses, career paths and events dedicated to the business community and to marketing directors in charge of company management, coordination and development.
This division aims to teach customers “to do business”, through training courses based on strategies for marketing, company management and business growth.

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Deals in the production and turnkey installation of leading-edge tech devices, such as LED walls and interactive displays and systems. Y-Tec is strongly technology- and innovation-orientated, offering the maximum possibility to customise devices for functional results directed at the digital experience.

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The leading advertising agency on the national panorama when it comes to the number and type of digital systems inside Italy's most important shopping malls. Medya has access to a unique circuit when it comes to format and specially tailored content, and is able to transform every brand into a memorable experience.

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For information on the changes affecting society, the environment and culture, worldwide,
dealing with subjects linked to the well-being of the group. The environment, society and the future are the key points that move i404 towards a broad--ranging process of awareness raising.

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4

SEDI OPERATIVE

4

SOCIETÀ ATTIVE

419

CLIENTI

688

PROGETTI